L2 Concerns Detail Editor
Concern #9 | Relating PHC History of Deployment
Title
Relating PHC History of Deployment
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Description
The PHC Service has a 20 year history during which time it has developed continually in its various aspects (share-out, Risk Management, Deliverables tracking etc). All deployments were done not as 'PHC Service' but just as part of David's contract assigment, many of them in secret. In promoting the service to clients, the question of 'has it been done before' will arise constantly and we need a way to answer that.
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Origin
Meeting with Contour for Agency kick off
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Desired Outcome
Client has complete understanding of the history of PHC Deployment and reasons for focus on Project Owner / Sponsor
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What Could Go Wrong
We lose opportunities through client perception of the PHC Service as not serious or un-tried.
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Current Situation
Over the past 2 years on two projects with Worley, an EPC contractor, it was done openly and worked very well, but demonstrated clearly that PHC Service must be at project owner/sponsor level.Currently marketing in the right place with Nigeria as focus, with CENL as Local Rep.
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Strategy Narrative (JSON)
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Proposed Strategy
1. Develop a bank of promotional materials for Agents to use in approaches to prospective clients. 2. Make a video presentation for History of PHC using past projects as reference to what aspects of PHC was developed in each instance.
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Action Strategy (JSON List)
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Cause
1. Failed to convince Client about PHC Service credibility. 2. Lack of relevant materials in the promotional materials bank
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Event
Missed opportunity for PHC Service.
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Consequence
1. Missed revenue 2. Slowed growth of PHC Service deployments
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Notes
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