P457 Albinism Advocacy Project - Kenya
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Project Plan / Gap Analysis
Business Information - Key facts for the business; address, location, contact details, certificate numbers.
Telephone, Office address, Main contact, Number of people ... etc
Questions - Current Situation
Q1: What is the official name of your organisation/project (and any registration number if you have one)?
Q2: Are you registered (NGO / CBO / company / informal group)? If not, do you want to register?
Q3: What location(s) do you operate in (town/county/region)?
Q4: What problem are you solving in one sentence?
Q5: What is your biggest constraint right now (money / people / equipment / skills / trust / transport / time / other)?
Q6: What partners do you already work with (government, clinics, schools, NGOs, churches, local leaders)?
Q7: What systems do you currently use (paper notebook, WhatsApp, Excel, Google Drive, website, none)?
Q8: Do you have permission/consent from people on your register to store/use their data for support services?
Questions - Future Vision
Q1: What does "success" look like for you in 6 months and 12 months?
Q2: Any plans to expand your location(s)?
Questions - How Do We Get There?
Q1: What are the top 3 priorities you want help with immediately?
Products & Services
Current Situation - What do we provide to our customers currently? What services? What products?
What do we provide to our customers currently? What services? What products?
Q1: List your current services (what you do today), and for each: how often and for how many people per month?
Q2: What is the service pathway right now? (How does a person join → receive help → follow-up?)
Q3: What makes your approach different from other organisations (if any)?
Q4: How do you measure whether a service worked? (simple indicators)
Q5: What services could be delivered remotely (WhatsApp/phone) vs require physical presence?
Future Vision - What do we want to provide to our customers? What services? What products?
What do we want to provide to our customers? What services? What products?
Q1: Which services are most needed but you cannot currently deliver?
Q2: What are the top 5 needs reported by people with albinism in your area (health, sunscreen, safety, work, school, counselling, etc.)?
Q3: What "minimum service package" could you reliably deliver every month if basic funding existed?
Q4: What does a typical case look like from first contact to resolution?
How Do We Get There? - What do we need to do to bridge the gap?
What do we need to do to bridge the gap?
Q1: What are the risks/harm points in service delivery (stigma, security threats, exploitation, misinformation)?
Premises & Equipment
Current Situation - What do we provide to our customers currently? What services? What products?
Where do we operate currently and with that tooling? What buildings? What equipment?
Questions - Current Situation
Q1: What equipment is working reliably, and what is broken / missing / shared / borrowed?
Q2: How stable is your electricity and internet (daily / weekly outages)?
Q3: Where is your data stored (paper files, phone, laptop)? Is there a backup?
Q4: Do you have a safe place to store sensitive records?
Q5: Do you have transport (walking, bicycle, motorbike, car, public)? Biggest travel barrier?
Q6: What are your printing/scanning options (none / pay-per-use shop / own printer)?
Q7: What does your current workspace look like?
Future Vision - What do we want to provide to our customers? What services? What products?
What tooling do we want?. Where do we want to operate?
Questions - Future Vision
Q1: If you had a small "starter kit" (phone + laptop + printer), who would be responsible for it?
Q2: What does your workspace need to become functional (desk, chair, lockable cabinet, internet router, etc.)?
Q3: What would be the ideal operating base in 6 months (home office / shared centre / rented office)?
How Do We Get There? - What do we need to do to bridge the gap?
What do we need to do to bridge the gap?
Questions - How Do We Get There?
Q1: What security risks exist at your premises (theft, harassment, privacy exposure)?
People
Current Situation - What do we provide to our customers currently? What services? What products?
Who have we got in the organisation to date? What departments? What partner organisations?
Questions - Current Situation
Q1: Who are the key roles today (leader, admin, outreach, finance, volunteer coordinator)? Names + roles.
Q2: How many are active weekly (not just "on the list")?
Q3: What skills do you have in the team (counselling, healthcare links, social work, advocacy, fundraising, admin, IT)?
Q4: How do you recruit and manage volunteers (screening, agreements, supervision)?
Q5: Do you have a safeguarding lead / safeguarding rules? If not, who could be assigned?
Q6: What is your communication rhythm (weekly meeting, WhatsApp group, ad-hoc)?
Future Vision - What do we want to provide to our customers? What services? What products?
What people structure do we want?
Questions - Future Vision
Q1: What skills are missing that you need most urgently?
Q2: What training would help most (basic safeguarding, data handling, case management, fundraising, reporting)?
How Do We Get There? - What do we need to do to bridge the gap?
What do we need to do to bridge the gap?
Questions - How Do We Get There?
Q1: What conflicts or workload risks exist (burnout, role confusion, disagreements)?
Q2: If funding arrived, which 3 positions would you pay first (and why)?
Finance
Current Situation - What do we provide to our customers currently? What services? What products?
How are we paying for current operation? What buffer funding? What revenue?
Questions - Current Situation
Q1: Do you have any current income (donations, grants, sales, membership, events)? Rough monthly average.
Q2: What are your fixed monthly costs (rent, airtime, transport, printing, internet)?
Q3: Do you keep records (cashbook, receipts, mobile money statements)? Who holds them?
Q4: Do you have a bank/mobile money account in the organisation name? If not, what do you use?
Future Vision - What do we want to provide to our customers? What services? What products?
What finance do we need?
Questions - Future Vision
Q1: What costs are unpredictable emergencies (medical cases, relocation, safety incidents)?
Q2: What are the top 10 things you spend money on when you have it?
Q3: What is the smallest funding amount that would make a real difference this month?
Q4: What is your 12-month "ideal budget" (even if rough)?
How Do We Get There? - What do we need to do to bridge the gap?
What do we need to do to bridge the gap?
Questions - How Do We Get There?
Q1: What funding have you tried before (who, when, result)?
Q2: What would you consider "good governance proof" to show donors money is safe (reports, receipts, photos, beneficiary confirmations)?
Marketing
Current Situation - What do we provide to our customers currently? What services? What products?
How are we getting our message to current customers? What social media? What advertising?
Questions - Current Situation
Q1: Who is your audience: donors, local community, government, clinics, schools, families, beneficiaries?
Q2: What channels do you currently use (WhatsApp, Facebook, TikTok, radio, church announcements, community meetings)?
Q3: Do you have any assets: logo, photos, short video, testimonials, case stories?
Q4: Do you have a list of contacts (supporters / organisations)? How many?
Future Vision - What do we want to provide to our customers? What services? What products?
What market do we need to reach?
Questions - Future Vision
Q1: What is your "one sentence" message to donors?
Q2: What is your "one sentence" message to beneficiaries?
Q3: What events could you run quarterly (awareness day, clinic day, school session, community meeting)?
Q4: What proof would be easiest for you to publish monthly (numbers helped, photos of deliveries, short story, receipts summary)?
How Do We Get There? - What do we need to do to bridge the gap?
What do we need to do to bridge the gap?
Questions - How Do We Get There?
Q1: What questions do people ask most often about your project (and what answers do you give)?
Q2: What partnerships would unlock growth fastest (hospital, dermatologist, police, school, local government, NGO)?